Route35

About

Route35 is a nonprofit youth basketball organization founded by Unity Legends owner and former professional and collegiate standout Wellington Smith. Built on the belief that every athlete deserves a pathway to success, Route35 helps young players understand the mindset, discipline, and steps required to reach their full potential—on the court and in life.

We are committed to supporting middle- to lower-income families facing financial hardships by providing access to high-quality training, mentorship, and developmental opportunities at little to no cost. Through Route35, athletes receive the guidance, structure, and support they need to grow, compete, and confidently pursue their goals regardless of their circumstances.

Our Mission

At Route35, our mission is to guide young athletes along a clear and achievable path toward personal, academic, and athletic success. We believe that basketball is more than a sport—it’s a vehicle for learning discipline, building confidence, and opening doors to future opportunities.

Founded by former professional and collegiate standout Wellington Smith, Route35 is committed to teaching athletes the fundamentals of the game, the habits that create long-term growth, and the life skills that prepare them for challenges both on and off the court.

We strive to ensure that every child—regardless of financial circumstances—has access to high-quality coaching, mentorship, and resources. Through reduced program fees, scholarship opportunities, and community-supported initiatives, we help families alleviate financial barriers so young athletes can focus on their development and dreams.

Our Vision

Our vision is to build a community where every young athlete has the opportunity, support, and belief needed to reach their greatest potential. We aim to become a trusted pathway for student-athletes who aspire to excel in high school, college, and beyond—not just by enhancing their skills, but by shaping character, responsibility, and leadership.

We envision Route35 as a program that:

  • Creates equal access to elite training and developmental programs.

  • Empowers athletes to understand the steps required to reach their goals and take ownership of their journey.

  • Supports families through financial, educational, and emotional resources that make participation possible.

  • Builds community, bringing together coaches, mentors, and supporters who believe in providing opportunity for all.

  • Develops leaders, using the game to build resilience, teamwork, and strong decision-making skills.

Through this vision, Route35 is not just developing basketball players—we are shaping confident, driven young individuals prepared for success in sports and in life.

Our Values

At Route35, our values guide every interaction, every training session, and every decision we make. They reflect our commitment to developing not just better athletes, but stronger individuals and communities.

1. Opportunity for All

We believe every young athlete deserves access to high-quality coaching, mentorship, and resources—regardless of financial circumstances. We work to remove barriers so that talent, effort, and character—not income—determine opportunity.

2. Growth Mindset

We teach athletes to embrace challenges, learn from mistakes, and commit to continuous improvement. Success is a journey, and we empower players to take ownership of their development.

3. Discipline & Accountability

Greatness is built through consistent effort. We promote strong work ethic, responsibility, and accountability—values that translate far beyond the basketball court.

4. Community & Support

Route35 is a family. We foster a positive environment where coaches, mentors, parents, and athletes work together, support one another, and celebrate collective success.

5. Character First

We prioritize integrity, respect, and sportsmanship. Our athletes learn that who they are off the court matters just as much as what they accomplish on it.

6. Leadership & Empowerment

We aim to develop leaders—individuals who communicate effectively, uplift teammates, and make strong decisions in high-pressure situations. We build confidence that carries into school, sports, and life.

7. Purpose-Driven Development

Every drill, conversation, and program is designed with the athlete’s long-term future in mind. We don’t just train skills—we prepare young people for the next steps in life, whether that’s high school, college, or personal growth.

Your Sponsorship

With your contribution, we can:

  • Cover gym rentals
  • Tournament fees
  • Travel costs
  • Provide apparel
  • Equipment
  • Additional training
  • Top-tier tournaments across the Northeast

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